2026 Mapping the manual, multi-team workflow behind infusion scheduling in an EHR Mapping a fragmented clinical workflow into a system blueprint 2026 Designing generative interfaces for patient registration A Human-Centered approach to AI and Automated Clinical Workflows 2025 A behavioral framework for automated recommendations Transforming overwhelming industrial data into action through a behavioral recommendation framework 2025 Redefining high-stakes communication workflow for Intrado Qualitative research and UX strategy to reduce user errors and uncover automation opportunities. 2024 Led research on user adoption of digital banking channels and an AI assistant at Banorte Redesigning the in-branch experience across digital channels, and a roadmap for AI virtual assistants 2023 Defining the future of in-branch banking for BCP Foundational research and future forecasting behind a phygital service model for BCP, Peru’s leading bank 2021 Redesigning Roche’s regional digital ecosystem for healthcare professionals Research-led strategy across Latin America, from insight to implementation 2020 Automating legacy B2B workflows for Coca-Cola FEMSA Research and digitization of Coca-Cola FEMSA’s supply chain operations 2019 Defined a behavioral strategy for digital savings in Mexico and Spain at Santander Designing an AI-powered smart app to promote a saving culture in Mexico and Spain